Clickfunnels Affiliate: How The Pro’s Make Money 2020

Paul Spraggins

Paul Spraggins

clickfunnels affiliate


Want to become a ClickFunnels affiliate? You may be starting out with next to nothing, but with this guide, you’ll be able to earn commissions.

Clickfunnels (CF) is far more than a standard page builder. It’s developed into a thriving community that revolves around CF software.

Just check out the Facebook group for ClickFunnels affiliates, ClickFunnels Avengers. You’ll see that there are plenty of people excited about CF, and that many members are earning cash.

In a recent statement, ClickFunnels stated that they were going to stop allowing their affiliates to bid on Clickfunnels keywords via Google Ads.

In order to make up for this change, CF now intends to re-target traffic coming from affiliates at no charge. If you direct someone to Clickfunnels, advertising money will go towards a commission for you!

Clickfunnels is still considered to be among the top funnel building programs available. The affiliate program is also highly appealing.

You may have plenty of experience with affiliate marketing, or you could be starting out. Either way, you’ll have an easy time promoting ClickFunnels.

This is a genuinely useful software that provides a solution to common issues.

This affiliate program can be quite profitable. In fact, there are already thousands of individuals bringing in revenue via the ClickFunnels affiliate program.

Thanks to the recent changes, being a ClickFunnels affiliate is more profitable than ever.

CF even has a popular program known as “What’s Your Dream Car?” Through this program, an affiliate can earn up to $500 towards their dream car if they successfully sign up 100 active users.

For 200 users, they can receive $1,000.

While many people are excited about ClickFunnels when they join the affiliate program, they don’t always know the best ways to promote it.

Although CF does offer a boot camp guide for affiliates, it can be overwhelming to go through. Thankfully, these suggestions can help you to get more clicks, which can lead to more commissions for you.

*I am an independent ClickFunnels Affiliate, not an employee. I receive referral payments from ClickFunnels. The opinions expressed here are my own and are not official statements of ClickFunnels or its parent company, Etison LLC.

The ClickFunnels Affiliate Program

The affiliate program for Clickfunnels is very generous, especially when compared to what other SaaS (Software As A Service) companies offer. Affiliates can receive up to  40% lifetime commission on purchases.

There are two plans available. One costs $97 a month, while the other is $297 a month. In addition to that, there are plenty of products that can be promoted, with costs ranging from $1 to $1,000 or more.

CF also features “sticky cookies.” This can be very helpful to affiliates. Once you share a link with a prospective customer, that link will follow them, even if they switch devices. This means that your referrals will remain connected to your affiliate account.

In addition to the software ClickFunnels offers, there are always new products you can promote. You can even earn a commission from training courses and live events.

How Much Does It Cost To Join The ClickFunnels Affiliate Program?

Joining the ClickFunnels affiliate program won’t cost you a thing. In fact, it isn’t even necessary to have a ClickFunnels account.

The only thing you need to do is create a free account. Once you do that, you’ll be provided with a link that you can use to direct people to ClickFunnels.

Can Affiliates Earn Money Promoting ClickFunnels?

Recent figures from Russel Brunson show that there are around 80,000 active users on ClickFunnels.

Building sales funnels or landing pages can be highly lucrative.

Virtually every business is in need of a landing page in this day and age. There’s a vast audience of people that could benefit from ClickFunnels that haven’t heard of it yet. There are also people that need to be convinced that CF is right for them.

There are many people searching online for keywords that have something to do with CF. These people might want to learn more about the program.

As an example, more than 6,000 users search for “sales funnel” every month. 14,000 people search for a “landing page.”

It’s clear that there are many people looking for the kind of solutions that ClickFunnels provides. If you refer people, you can earn quite a bit of money.

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The Benefits Of Joining the CF Affiliate Program

  1. It Has An Excellent Reputation

Clickfunnels has a stellar reputation and is used by many experienced affiliate marketers. It’s considered to be one of the best available tools for digital marketing.

Even though the price may be steep for people that are just starting out, there is a free trial available. This means that users will have the chance to try the software before spending any money. Check out my Clickfunnels review here

Beyond that, many people are familiar with internet marketer and entrepreneur Russell Brunson. Many well-known names have endorsed ClickFunnels books, including Robert Kiyosaki and Tony Robbins.

Affiliate programs that are less reputable may not be able to guarantee a payout. When you use CF, you’ll receive the money you’re owed each month.

  1. The Commissions Are High

One of the biggest draws of the CF affiliate program is the high commission rate. Every time you sell a ClickFunnels account, you’ll receive a 40% commission on a recurring basis.

There are two price points for ClickFunnels software. The cheaper version is $97, while the more costly version is $297. You’ll earn $38.80 from the $97 price point, and $118.80 from the $297 pricing level.

If you manage to earn 34 sales at the $297 price point — or 103 accounts at $97 — you’ll have a recurring income of $4,000 monthly.

You can earn even more if you sell some of the related products offered by CF, such as Funnel Scripts or Funnel University.

Once again, the commission rate is 40%. When you refer a prospective customer to CF, you won’t have to make the sales pitch yourself. Russell will handle the selling.

Thanks to the bonus prize, you may even be able to purchase or lease the car of your dreams. You can see a list of people that have won their dream car through CF here.

If you manage to sign up 100 customers, you’ll be able to earn $3,880 on a recurring basis.

You’ll also receive an additional $500 each month that can help you to buy or lease a new car. If you manage to get 200 sign-ups, the bonus will double.

You’ll also receive 5% of the earnings from any affiliate that you sign up.

  1. Referral Tracking Is Accurate

Thanks to the Sticky Cookie system CF uses, you’ll always receive credit when you make a sale. If a client clicks on a referral link, the program will receive your Sticky Cookie.

This means you’ll receive commissions whenever the client makes a purchase. No matter which funnels your referrals opt to use, you’ll receive the proper payment.

  1. You’ll Have Accurate Information

The policy guidelines that CF asks affiliates to follow are very clear. If you have any questions about the affiliate program, you can easily find answers on the FAQ page for the company.

If you’d like to learn more, or if you’d like to communicate with other affiliates, you can join the CF Facebook group.

On the dashboard, affiliates will find a number of marketing materials that can help them to develop stronger strategies. CF also offers an affiliate boot camp training course at no charge.

How Much Can Affiliates Earn On ClickFunnels?

cf affiliate program

Do you have questions about CF affiliate earnings? If so, you can find the answers to your questions here.

Below, you’ll find the commission structure for the CF affiliate program at all levels.

Affiliates receive payments based on how many sales they refer to. Because of this, it’s crucial to be familiar with the commission structure that CF uses for its products.

There are three different commission structures used on ClickFunnels, which are:

  • Badge Commission – 20%
  • Approved Affiliate – 30%
  • Qualified Affiliate – 40%

Commissions For Approved Affiliates

If ClickFunnels approves your affiliate application, you’ll be given your own affiliate ID. Whenever you use a URL to promote ClickFunnels, it will include your unique ID.

Every time a sale is registered to your ID, you’ll be able to earn a commission. Affiliates that have been approved receive commission every time they may a referral sale.

In total, they’ll receive 30% of the value of the products purchased.

Commissions for Qualified Affiliates

Qualified Affiliate is the level above Approved Affiliates.

According to ClickFunnels, affiliates who comply with the program guidelines and successfully maintain 40 paid user accounts on CF may meet the standards for becoming a Qualified Affiliate. However, the final decision will be made by ClickFunnels.

The Qualified Affiliates level offers a 40% commission on sales.

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How To Earn Money With ClickFunnels Affiliate Program

Take the Time to Write Detailed Reviews

It’s worthwhile to write detailed reviews when promoting affiliate programs.

It’s a very effective way to draw in organic search traffic.

If you target keywords strategically, you can ensure that your reviews appear on the first page of search results.

This allows you to push qualified leads through a funnel.

You’ll want to take a few things into consideration when writing reviews:

You’ll want to focus on keywords that show an intent to buy, such as “top affiliate programs.” When users are looking for keywords like this, they are often prepared to make a purchase.

You’ll get more leads if you focus on keywords with a high volume of searches.

Pick keywords with less competition; it will be simpler to rank this way.

Take advantage of SEO tools, such as SEMrush. These tools can help to get keyword ideas and find keywords that have a high search volume but low competition.

Whenever you add new content to your website, you should send it out to everyone on your email list. Ensure that a link to the content is in the body of your email.

This will bring more traffic to your content, which will enhance your rankings.

Build A Bonus Offer No One Can Resist

You may want to entice prospective customers by building bonus packages of your own.

When reviewing products, try to offer a bonus that’s better than what your competitors are offering.

As an example, if the top ranking site for a keyword has impressive bonus content, you should try to offer content that goes beyond that.

However, you should make sure that no one is able to access the bonus until the refund period has passed. Make sure that people can’t return their purchases and get the bonus for free.

Build A Mailing List Via A Bridge Page

A bridge page can help you to collect emails for your mailing list when they sign up for a ClickFunnels account.

This is a page between the original source and the confirmation page for ClickFunnels.

When a user signs up or makes a purchase, they’ll add their email to your mailing list as well.

In this screenshot, you can see a bridge page from Steve Larsen that has a very high conversion rate:

You’ll quickly notice that both the color scheme and design are similar to the one used on the official website for ClickFunnels.

This builds user trust, leading to a high conversion rate.

People are also more likely to click on the color red.

Utilize YouTube

Many ClickFunnels affiliates draw in traffic via YouTube product reviews.

This is a strategy used by many super-affiliates, such as Steve Larsen, Spencer Mecham, Rachel Pedersen, Joe Marfoglio, Billy Gene and Marley Baird.

YouTube videos can be an excellent complement for detailed product reviews.

Ideally, you can focus on SEO for both Google and YouTube, which can lead to a big boost in your rankings.

Ads can be an excellent way to generate leads. Whether you choose to advertise on Google or place ads on social media platforms like Instagram and Facebook.

With that said, you’ll want to pay attention to what you’re spending. If you’re paying too much for each lead, you won’t be earning much of a profit.

With that said, it’s common to spend more than you earn when you’re first starting out.

Experts like Spencer Mecham recommend keeping the cost per lead at or below $8.

It’s important to remember that leads that make smaller purchases may become ClickFunnels subscribers or make larger purchases later on.

Eventually, your ad spend will be covered, and you’ll earn a profit.


The “Share Funnels” feature on ClickFunnels is highly useful when properly leveraged.

This feature makes it possible to create a custom link you can use to share funnels.

However, only ClickFunnels members will be able to access your funnels. This means that users will have another reason to subscribe.

The goal should be to create a funnel that will deliver the results you’re looking for.

When someone clicks on the link, they will receive a request to sign up for a 14-day trial at no cost.

Ideally, after they try the funnel for themselves, they’ll opt to subscribe to ClickFunnels.

Focus On Funnels As A Service

If you’d prefer not to give your funnels away, you can opt to sell funnels as a service instead.

It’s common to see freelancers using this strategy on Upwork and similar sites.

Once you’ve managed to establish a name, you’ll find more and more work coming in.

Your customers are converted into ClickFunnels subscribers.

Once someone has gotten results from your funnels, you can recommend a ClickFunnels subscription so that they’ll be able to run these funnels on their own.

Offer Free Training

This is an effective strategy for people that entered your funnel because they purchased a book from Russell.

While these people clearly have an interest in ClickFunnels, they may not be ready to subscribe.

They might be convinced it’s not the right time for them. They may have concerns about whether ClickFunnels is a good match for their business.

In many cases, people hold off because CF overwhelms them.

This software may seem intimidating to someone that is just starting out. However, if you provide training for free, you may be able to persuade them to take the plunge.

Training can also establish you as an authority, which can increase consumer trust.

There are plenty of ways to provide free training, from eBooks to webinars to online conferences and coaching. The choice is in your hands.

Teach People How To Create A Business

You may also want to teach people to build businesses via an eBook or a course.

You talk about using ClickFunnels to promote businesses during your course. This will give you an opportunity to share your affiliate link, which will lead to conversions.

You can also cover a variety of other topics, like blogging, podcasting, or building a membership. Aim to find a niche without a lot of competition.

Some niches, such as drop shopping, are overcrowded, which is why you’ll want to stay away from them. Instead, focus on niches that are underserved.

You should look at the things you’re passionate about when selecting a niche. For example, if you love golfing, you could offer a course that teaches people how to build a golfing business.

This niche isn’t very crowded, and it can be an excellent revenue source. Selecting the right niche can boost your conversion rate, allowing you to earn more through the CF affiliate program.

Automate Your Emails

There’s no reason not to automate emails. Automation can save you time, and it can improve the effectiveness of your marketing strategy.

There are plenty of autoresponders you can use, such as ConvertKit. You can build your own email campaigns that target specific subscribers.

You could create a campaign exclusively for people that entered your funnel when they purchased Expert Secrets and another sequence for users that bought Network Marketing Sequence.

Once you have an autoresponder sequence in place, you’ll be able to send out emails at all hours of the day. If you’re looking for a bonus, you could give out Share Funnels with a case study or a Soap Opera sequence.

This can increase the total value for users, which can lead to more conversions for you.


The Perfect Webinar script has been highly effective for Russell. He’s earned more than a million in sales through just one webinar.

You can also sell ClickFunnels via webinars. In fact, super affiliate Tyler Clark, who is also a Dream Car winner, focuses on selling ClickFunnels through live webinars.

Russell has a boot camp that goes through the 11 steps he followed that brought him from no subscribers to 106 subscribers in less than 100 days.

All of these steps are actionable, which means you can follow this strategy during your own campaigns.

Virtual Summits

Virtual events like summits can be an excellent way to sell products from ClickFunnels. During any business summit you’re hosting, you can suggest using ClickFunnels in marketing campaigns and discuss its benefits.

This strategy is suitable for summits of all sizes. Mini summits only require you to interview a few experts, making them simpler to implement.

Learn more about hosting summits and decide if this strategy is right for you.

Dream 100

Another Dream Car winner and a super affiliate, Dana Derricks, shows users how to target 100 of their dream leads in Russell’s bootcamp.

Dream leads are people that are very likely to subscribe or purchase ClickFunnels products.

Ideally, these could turn into relationships that are beneficial to all parties. Better yet, this strategy can be implemented without any ad spend. The Dream 100 strategy deserves a closer look.

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