Welcome to E-Venturing
A couple of years ago, when you wanted to start an online business, all you needed to do was create a website, fill it with content, stuff it with keywords and you’d be golden. It was an easy time for marketers since there weren’t as many hoops to jump over as there are nowadays. Search engines were still in their crawling stages and the internet was only just blooming—ah, times were good. Unfortunately, things changed as technology advanced and new channels such as social media took the world by storm.
As new avenues of bombarding consumers with ads opened up, it had the unforeseen consequence of reducing the effectiveness of traditional marketing strategies. Being a digital marketer, I had to evolve and adapt with the times or face extinction. I had to master a variety of online business models such affiliate marketing, paid search, social media marketing and a lot more to stay competitive and fund my online business ideas. I decided to create this blog to share my journey and as a way of giving back.
It’s been more than a couple of years since I got started with internet marketing and it’s been a rollercoaster of a journey. I can remember throwing up my first website in a highly competitive niche and ended up shutting it down less than a year in.
Hi there, my name is ENTERNAME and I’m the owner of E-venturing.org, home of the latest advice and resources on online marketing. I decided to create this blog because there are two things I’m passionate about; helping people and digital marketing, and blogging about it seemed like the best way of marrying the two. Now, I know this sounds like another online marketing blog but we promise you it’s not.
Instead of giving you the same old rehashed nonsense, we focus on providing actionable marketing advice designed for beginners to help them get their feet wet. We don’t just talk about the why of marketing, we also show you the how. And we don’t stop there, we’ve created a variety of guides and reviews on popular marketing tools and products to help you succeed building your online business.
In my quest for knowledge and success I’ve bought and tried my fair share of marketing courses
and tools. Some were instrumental to my success while others only served to put a dent in my bank account. In hindsight, my trial and error approach was lacking but it got me to where I am today so you can’t argue with the results.
This section is a culmination of everything I learned in my journey, I cover everything from the world’s most popular CMS; WordPress, to other popular landing page builder such as LeadPages, SquareSpace, ClickFunnels and so much more.
There are a variety of ways of building an online presence but I learned the hard way that it’s best to use the platforms, tools and resources already available. There’s no point re-inventing the wheel, and this is especially true when it comes online marketing.
Regardless of the business model you’re pursuing, whether it’s affiliate marketing or ecommerce or selling digital products/ services; you’ll need a place to showcase your products, services or reviews. We’ve reviewed some of the best page builders on the web right now to help you generate more sales or leads for your business.
Email, albeit a traditional marketing channel is still one of the best ways of marketing online. Nothing beats having a list of thousands of subscribers who are more than eager to hear, learn and buy your products or services. As far as online marketing strategies go, list building has one of the highest return on investment compared to other marketing avenues and that’s why so many marketers love it.
Having said that, to be able to pull off a successful list building campaign, you’ll need to use the right tools. We go over some of the best email marketing platforms to supercharge your list building campaigns.
The shortest distance between two points and the next is a straight line and this also applies to online marketing. Your average customers goes through a variety of steps before making a purchase online and the best way to get them to buy is to use a sales funnel. A sales funnels a marketing concept whereby you take your visitors through a sequence of steps designed to get them to buy your products or services.
A properly designed sales funnel will give you a much higher ROI with the same marketing spend. There are a variety of ways of building a sales funnel, but the best way is to use sales funnel builders already on the market. You’ve got plenty of choices here, from ClickFunnels to new kids on the block such as Kartra and they’re all designed to help you quickly launch and test your business ideas online.